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Explore The Power Of Music In Marketing.

What We Do

Does Your Brand Have Something To Say?

We'll Make It Music To Someone's Ears.

We help brands identify alignment opportunities with great songs and compelling artists to create comprehensive marketing campaign strategies infusing the power of music. 

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Immersive Experiences

Our events and activations team connects brands with musical artists and venues to create a natural blend of atmosphere, brand experience, and entertainment.

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Celebrity Partnerships

Demographic crossover is immense between brands and entertainment. We provide our clients opportunities to participate in those spaces organically, adding reach, social media growth, and authenticity to the brand's palette.

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CEO and Founder

Kenny Lamb is a multi-platinum songwriter, producer, and creative marketing strategist with over 20 years of experience in music driven brand partnerships.

A Warner/Chappell New York and Nashville music industry veteran, Lamb founded MTM with a vision of a more efficient, custom approach to how music is used in marketing campaigns, creating successful program overlays for major brands by harnessing the organic reach and intrinsic power of music.

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"Music is the ultimate social connector.

It's a universal language and a voice that brings us together

when we let the music speak."

               -Kenny Lamb

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Clients and Testimonials

Clients and Testimonials


MTM Partnered with the Coca-Cola/Walmart team on the national music themed merchandising and activation program, "Share  A Coke And A Song". We proudly became the brand's top musical influencer for Walmart during the campaign.

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“...Kenny Lamb and the MTM team reached Coca-Cola’s audience with authenticity and energy. Our beverage merchandising featured Lamb’s exclusive song commissioned as our summer anthem."

-  Director of Shopper Marketing - Coca-Cola team for Walmart US.


“...Kenny Lamb created multi-year endorsement deals with major brands for NBC’s The Voice artists, including Bad Boy Mowers and Coca-Cola, becoming one of Coca-Cola/Walmart’s top influencers in 2016 and 2017.”

- Forbes Magazine 2018

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In 2022 MTM partnered with Moet Hennessy to create a VIP immersive experience featuring internationally renowned rock violinist Sarah Charness. (Trans-Siberian Orchestra, The Chainsmokers, Ne-Yo, Flo Rida, The Jonas Brothers)


"Every Day Is A Road Trip" - Commercial and Campaign

Campaign centered around our original song, "Drive",  and featured an all markets TV commercial, social media activation and shareable online content.


"This Is Winning" - Arkansas Scholarship Lottery

MTM partnered with the Arkansas Scholarship Lottery on current marketing campaign and TV commercial series featuring our original song, "Lucky As Me",

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To hear more about integrating music, message and visuals into powerful marketing content for your brand, send us a message.

Let's talk Music.

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